New York, NY, May 27, 2008: The American Society of Composers, Authors and Publishers (ASCAP), the leading U.S. performing rights organization, and Nimbit, Inc. have announced a two-year partnership to bring Nimbit's online sales and marketing solutions to ASCAP members. ASCAP will be including Nimbit's direct-to-fan sales & catalog management tools as part of the basic membership package for more than 320,000 ASCAP songwriters and composers. Nimbit will also be offering premium packages in connection with ASCAP's member benefits program.
ASCAP has staked its claim as being the most forward thinking and valuable performing rights organization with a large program of member benefits and solutions created with the songwriter and composer in mind. In 2003 it launched ASCAP Webtools™ as an umbrella program of partner services to help music creators get online. Nimbit was a centerpiece in that program, offering automated websites and email promotion. Today's deal reflects the evolution of both the ASCAP and Nimbit programs, with ASCAP further demonstrating its commitment to the professional development of its members and Nimbit delivering the platform for catalog administration, marketing, distribution, and direct-to-fan sales.
ASCAP Senior Vice President, Marketing Lauren Iossa is enthusiastic about the ongoing relationship. "ASCAP is continuing to place an emphasis on career advancement through a variety of initiatives, and our work with Nimbit really goes a long way to providing our members with the new tools to succeed in this ever-changing music environment. Nimbit's team and technology is fantastic and they completely understand the landscape of the industry, which is key," she noted.
Nimbit CEO, Patrick Faucher, echoed the sentiment. "We're very proud of our ongoing partnership with ASCAP. They have the best interest of the writer and artist in mind in everything they do and so do we, which is why this has worked out so well."
About ASCAP
Established in 1914, ASCAP is the first and leading U.S. Performing Rights Organization (PRO) representing the world's largest repertory totaling over 8.5 million copyrighted musical works of every style and genre from more than 320,000 songwriter, composer and music publisher members. ASCAP has representation arrangements with over 90 similar foreign organizations such that the ASCAP repertory is represented in nearly every country around the world. ASCAP protects the rights of its members and foreign affiliates by licensing the public performances of their copyrighted works and distributing royalties based upon surveyed performances. ASCAP is the only American PRO owned and governed by its writer and publisher members.
www.ascap.com
About Nimbit
Founded by industry veterans, Nimbit enables music professionals to connect, collaborate and prosper. In 2007 the company launched nimbit
OMT™, the industry's top-rated music commerce widget, for selling MP3s, CDs, eTickets and other merchandise across social networks. For 2008, Nimbit introduced nimbit
Skin™ a highly customizable music storefront that lets fans purchase an entire catalog of products from any website. Nimbit brings the power of direct-to-fan to thousands of music brands with the ability to more effectively market and sell everywhere on the web.
For more information, visit
www.nimbit.com/ascap
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CONTACT:
CooperKatz & Company, Inc.
Meredith Topalanchik
Tel: 917-595-3036
mtopalanchik@cooperkatz.com
Nimbit, Inc.
Sally Murphy
Tel: 508-663-4241
smurphy@nimbit.com